Design is my passion.
A blank canvas is my friend.
I love being able to take something untouched and empty and fill it, configure it and turn it into something that shares information, tells a story and is visually appealing.
If you’re a photographer looking to free up some time while keeping your products unique and custom for your clients, let us design your albums, collages, cards and other specialty items for you. We can help you create or redefine your product line to boost profits and provide your clients with pieces they love to share.
Design can be art.
Design can be aesthetics.
Design is so simple,
that's why it is so complicated.
Paul Rand
Are you a small business or non-profit in need of a new or rebranded website, marketing and informational pieces, event photography or a extended reach on social media? Created by Kaui is here to help you efficiently and beautifully communicate your message.
With stimulating photography and graphics that make a lasting impression, every project is custom designed to visually voice your message, define your brand and attract new customers to your business.
Design is a plan for arranging elements in such a way as best to accomplish a particular purpose.
Charles Eames
Design is not just what it looks like and feels like. Design is how it works. -Steve Jobs
The Design Process
Whether you're looking for a new or rebranded website, marketing or design work, a new logo or social media help, in order to communicate your vibe, message and brand effectively, we will spend time getting to know you, your product and what makes you different. With a detailed understanding of what you want to share and who your target audience is, we can create an effective design tailored to a specific message and intended user all catered to the media platform they are using.
3 Keys To Creating Effective Design
- HAVE A DEFINED MESSAGE: Know what you want to share and who your target audience is. Keep it simple and to the point.
- CHOOSE GREAT CONTENT: The right combination of graphics, photos, colors, and type to establishes your message at first glance.
- CREATE A DIRECT CALL TO ACTION: Provide a way for your audience to learn and engage with your company to gain longtime followers.
What To Expect
STEP 1 - Identify: Together we will discuss and define the goals, message and overall brand for your projects. An initial proposal will be drafted.
STEP 2 - Research: We will research your current market and close competitors then create a plan of action to share your message with your target audience.
STEP 3 - Strategize: An outline of needs and responsibilities for your project will be set into a detailed timeline with photography and video scheduled as needed.
STEP 4 - Design: With all content created and collected, your project takes shape and comes to life. Together we will approve each phase of your project.
STEP 5 - Launch: With a final approval, your website will go live, designs and logos will be delivered in the format that best fits your needs.
Websites promote you 24 - 7: No employee will do that.
-Paul Cookson
What is a responsive web design?
Responsive web design (RWD) is an approach to web design aimed at crafting sites to provide an optimal viewing and interaction experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices (from desktop computer monitors to mobile phones).
In this day and age of mobile everything, a responsive web design allows you to create ONE website convenient for all users in their multi-screen world. A responsive website delivers seamless interaction and easy user engagement no matter what device your client is on. With a responsive website, your brand and up-to-date information is always at the tip of your client's fingers.
Why should you choose a responsive web design?
- USER EXPERIENCE: Mobile users want the full experience of your website and content at the tips of their fingers, without having to “go to” the full site to get it.
- BETTER SEO - GOOGLE SAYS: Google recommends webmasters follow the industry best practice of using responsive web design. Responsive sites utilize one URL vs different ones for mobile and desktop sites. Mobile phones also have their own Google search algorithms, so to optimize Google rankings, responsive sites are the way to go.
- READABILITY: With a responsive web design, all your content is easy to read, there is no zooming and you maintain a consistent brand,
- FUTURE SCALABILITY: A responsive site is fluid and will scale content to best fit the screen being used. No matter what device pops up next, your site will be ready.
Responsive Web Design
“Day by day, the number of devices, platforms, and browsers that need to work with your site grows.
Responsive web design represents a fundamental shift in how we’ll build websites for the decade to come.”
-Jeffrey Veen
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